For the past 2 years I’ve been helping some of NZ’s largest (and smallest) brands to show up and get clicks from Google, using SEO.

Here are some reasons to let me help you with SEO:

  1. Get direct – you work with your SEO (me!) no salesy project or account managers in sight, I tell it to you straight, without agency politics.
  2. Cost-effective – no minimum hours and no long-term commitments, you can use me to sanity-check an existing agency or start a greenfield project without commitment.
  3. Dollars and sense – I can do the simple math to quantify your SEO opportunity or risk down to dollars, not hypothetical.
  4. Done for you – with a webdev background, I don’t pay lip-service to SEO recommendations, I get them done.

What kind of SEO I can do:

  • Customised SEO site audits
  • SEO migration planning & support
  • Bespoke SEO strategy
  • Keyword & topic research
  • Content gap analysis
  • Competitor analysis
  • Link-building strategy
  • Local SEO
  • Technical SEO
  • Google Analytics / GTM and reporting

How I work:

  • Availability: limited
  • Hourly: NZD $95
  • Initial consult: First 30 mins free

Contact me:

Feel free to get in touch.


What is an SEO Consultant?

A Search Engine Optimisation consultant’s job (also SEO Specialist, SEO Manager) is to increase organic search performance. An SEO’s goal is to increase brand visibility, traffic and/or revenue from organic search as a channel. Deliverables typically include: SEO strategy, content, technical fixes, link-building & reporting.

How much money do SEO consultants make?

The average SEO Specialist earns $82,000 in 2020 in New Zealand, according to Hayes. According to a recent Ahrefs survey, most SEO NZ agency retainers fall in the $1000 to $5000 per month range. For SEO by the hour, $100-$150 per hour is a typical rate.

How do I become an SEO expert?

In 8 steps, here’s what I’d do to get started (if I had to do it again!)

  1. Do several SEO audits, not a 30 second “site scan”. Build on a template like Anne Cushing’s.
  2. Build a handful of links through email outreach in the right niche.
  3. Use & compare as many different SEO tools as you can.
  4. Brief a copywriter to write content following keyword & topic research.
  5. Be active in the community, FB groups, Reddit, Slack, Discord and be active.
  6. Never stop learning, read SEO blogs, watch Youtube how-to guides, follow people on Twitter.
  7. Setup GAs & GSC on a website, build a (useful) report with Google Data Studio.
  8. Do the above for your own websit & again for a client.

Where can I learn SEO for free?

Here are some of my favorite free places to start learning about SEO.